{"id":27397,"date":"2024-09-05T08:00:00","date_gmt":"2024-09-05T06:00:00","guid":{"rendered":"https:\/\/media.renault-group.nl\/?p=27397"},"modified":"2024-09-09T11:29:39","modified_gmt":"2024-09-09T09:29:39","slug":"iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito","status":"publish","type":"post","link":"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/","title":{"rendered":"Iconische Renault 17 wordt stijlvolle restomod in samenwerking met Ora \u00cfto"},"content":{"rendered":"\n

Deze samenwerkingen tonen het vermogen van Renault om erfgoed, design en innovatie te combineren en bieden een unieke speelruimte voor moderne ontwerpers. Renault heeft nu een beroep gedaan op de creatieve talenten van de Franse ontwerper Ora \u00cfto, die zijn avant-gardistische visie heeft losgelaten op de Renault 17 om de esthetiek van de sportcoup\u00e9 opnieuw uit te vinden en een gedurfde en moderne kijk op deze historische auto te cre\u00ebren.<\/p>\n\n\n\n

R17 electric restomod x Ora \u00cfto: de vierde samenwerking in vier jaar<\/h2>\n\n\n\n

In 2021 vierde Renault de zestigste verjaardag van de Renault 4 met de SUITE N\u00b04<\/a>, een creatie van ontwerper Mathieu Lehanneur die de iconische auto transformeerde tot een nomadische hotelsuite.<\/p>\n\n\n\n

In 2022 volgde de samenwerking met ontwerper Pierre Gonalons, die de vijftigste verjaardag van de Renault 5 eerde met de Renault 5 Diamant<\/a>: een elektrische showcar die een frisse kijk biedt op de essenti\u00eble stadsauto.<\/p>\n\n\n\n

In 2023 presenteerde Renault de elektrische Twingo showcar<\/a>, ontworpen door de Nederlandse designer en kunstenaar Sabine Marcelis.<\/p>\n\n\n\n

In 2024 was het de beurt aan Ora \u00cfto om een unieke restomod te cre\u00ebren op basis van de Renault 17.<\/p>\n\n\n\n

Ora \u00cfto over de R17 restomod: <\/strong>\u201cHet herinterpreteren van een iconisch voertuig zoals de Renault 17 was een bijzonder spannende uitdaging. Samen met Renault kon ik mijn artistieke visie vormgeven en een sculptuur cre\u00ebren in mijn eigen stijl.<\/em>\u201d<\/p>\n\n\n\n

Arnaud Belloni, Chief Branding Officer & VP Renault Brand:<\/strong> \u201cDe R17 restomod ge\u00efnterpreteerd door Ora \u00cfto sluit perfect aan bij onze aanpak om erfgoed en innovatie te verenigen. De R17 maakte deel uit van de popcultuur en was een icoon van de jaren zeventig met zijn avant-gardistische design en gedurfde persoonlijkheid. Dit project viert het originele, iconische ontwerp van Renault en geeft het een eigentijdse draai met nieuwe kenmerken, waardoor een ervaring ontstaat die generaties overstijgt. Bij Renault zijn we trots op de samenwerking met getalenteerde ontwerpers zoals Ora \u00cfto om onze iconische modellen opnieuw uit te vinden, terwijl we trouw blijven aan de geest van het merk.\u201d<\/em><\/p>\n\n\n\n

Renault 17: een sportcoup\u00e9 met een avant-gardistisch ontwerp<\/h2>\n\n\n\n

De Renault 17 die in 1971 werd ge\u00efntroduceerd, belichaamde de ideale visie van de jaren zeventig. De sportcoup\u00e9 met strakke lijnen, die te koop was als vierzits coup\u00e9 en cabriolet, weerspiegelde perfect de tijdgeest met zijn opvallende uiterlijk en prestaties. De voorwielaangedreven Renault 17 met de motor in de lengterichting werd later ook beschikbaar met brandstofinjectie en bood een scala aan actieve en passieve veiligheidsvoorzieningen. Met zijn hoekige lijnen en een interieur ontworpen voor veeleisende klanten was de Renault 17 zowel technisch geavanceerd als elegant. Tussen 1971 en 1979 werden er meer dan 92.000 exemplaren geproduceerd.<\/p>\n\n\n\n

Dit persbericht gaat hieronder verder in het Engels<\/em><\/p>\n\n\n\n

Ora \u00cfto: contemporary design with simplexity<\/h2>\n\n\n\n

R17 electric restomod x Ora \u00cfto is a unique model and not the forerunner for a future production vehicle. Styled as a restomod by Ora \u00cfto, it was developed in collaboration with Renault’s Design team.<\/p>\n\n\n\n

\u201cWith Sandeep (Bhambra) and Gilles (Vidal), we worked on a theme that was retro-futuristic, almost cinematic. I wanted to drape Renault 17 in a second skin, showcasing the design while giving it a more contemporary look in terms of flow, dynamics and rationality through my own approach to design and my own signature: simplexity. I wanted to simplify the more complex aspects.\u201d
Ora \u00cfto<\/p>\n\n\n\n

A leading figure in contemporary design, France’s Ora \u00cfto is a child of the 1970s. Revealed by his avant-garde creations and bold approach, Ora \u00cfto made his name by hacking leading brands with his digital products. A firm believer in simplexity, a mix of simplicity and complexity, he is a pop culture phenomenon in his own right, taking part in prestigious collaborations and picking up awards around the world. R17 electric restomod x Ora \u00cfto is his first joint project with Renault.<\/p>\n\n\n\n

While reflecting the history and integrity of Renault 17, the show car is also a restomod, combining the classic charm of the original with the technologies and materials of today. This revolutionary approach unlocks synergies between past and present, creating a modern experience without losing sight of the spirit of Renault 17.<\/p>\n\n\n\n

A retro-futuristic, elegant and stylish version of R17<\/h2>\n\n\n\n

A two-door coup\u00e9 with a tailgate, Renault 17 featured a sporty design accentuated by four round headlamps, frameless doors, a body with no central pillar, fully opening rear side windows and second quarter windows with louvers. Based on the monocoque structure of the original, R17 electric restomod x Ora \u00cfto has the same cabin, doors, windows, glazing, seals and underbody. The body is 17 cm wider for better roadholding. The design of the wings and wheels give it a look that is both spectacular and elegant.<\/p>\n\n\n\n

R17 electric restomod x Ora \u00cfto is very much a modern vehicle. The headlamps take the form of four rectangular modules with rounded corners, while the rear lights forming a single strip. It also features an all-electric 270 bhp powertrain at the rear. The carbon fibre chassis with its flush lines keeps the weight down to just 1.4 tonnes. The Galactic Brown body colour is an original shade developed specially for the show car.<\/p>\n\n\n\n

R17 boasted all the interior features of a true tourer, with its specific driving position, comfortable seats, full range of equipment and meticulous finish. The restomod version maintains the original standards of comfort, while making a number of changes to the dashboard and centre console. The seats have been redesigned around the original \u201cpetal\u201d structure, with new upholstery inspired by the world of interior design: a heathered satin in fine Merino wool for the brown fabric and a delicate lightweight wool boucl\u00e9 that is both long and thick, for the beige fabric. As a contemporary vehicle, R17 electric restomod x Ora \u00cfto features a central screen with the current Renault graphic environment and four small geometric screens behind the steering wheel, inspired by the dials of the original model.<\/p>\n\n\n\n

Ora \u00cfto:<\/strong> \u201cWe kept the most distinctive design features of Renault 17, starting with the front end. My aim was to add stye and flow, but without altering the character of R17. You can still see the original Renault 17 and its sports coup\u00e9 looks. I wanted to add my own design codes, accentuating some of the characteristics with a futuristic touch to give them a more timeless look. This is what I did with the wheels, for example. My signature is also visible inside the car.  We teleported Renault 17 into the future, making a few subtle changes that give it a whole new look. Our key phrase was: \u2018a detail is not a detail\u2019. There is a certain ambivalence in that it is not intended to be taken entirely at face value. We were also aiming for a lighthearted touch. Renault has a strong identity and I like that. You recognise a Renault when you see one, and this restomod is no exception to the rule.\u201d<\/em><\/p>\n\n\n\n

Sandeep Bhambra, Chief Designer, Concept Cars, Renault:<\/strong> \u201cCreating a new artistic take on R17 threw open a huge field of exploration, giving us the opportunity to come up with something unexpected and memorable. The creative dialogue between Ora \u00cfto and our Design team maintains the body lines and spirit of the original R17 while giving it a minimalist, ultra-contemporary look. Inside the car, the main features of R17 are given a new twist through the creative vision of Ora \u00cfto. The style of the geometric lines and shapes takes passengers into the comfortable world of interior design and furnishings.\u201d<\/em><\/p>\n\n\n\n

R17 electric restomod x Ora \u00cfto is on show at Maison5 (Paris) until 11 September. This unique prototype will then be presented at the Chantilly Arts & Elegant Richard Mille competition from 12 to 15 September, before behing exhibited on the Renault stand at the Paris Motor Show from 14 to 20 October.<\/p>\n","protected":false},"excerpt":{"rendered":"

Deze samenwerkingen tonen het vermogen van Renault om erfgoed, design en innovatie te combineren en bieden een unieke speelruimte voor moderne ontwerpers. Renault heeft nu een beroep gedaan op de creatieve talenten van de Franse ontwerper Ora \u00cfto, die zijn avant-gardistische visie heeft losgelaten op de Renault 17 om de esthetiek van de sportcoup\u00e9 opnieuw […]<\/p>\n","protected":false},"author":6,"featured_media":27403,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[1097,1742,1741,854,1740],"acf":[],"yoast_head":"\nIconische Renault 17 wordt stijlvolle restomod door Ora \u00cfto<\/title>\n<meta name=\"description\" content=\"Renault presenteert een unieke restomod op basis van de iconische Renault 17, ontwikkeld in samenwerking met de Franse ontwerper Ora \u00cfto.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Iconische Renault 17 wordt stijlvolle restomod door Ora \u00cfto\" \/>\n<meta property=\"og:description\" content=\"Renault presenteert een unieke restomod op basis van de iconische Renault 17, ontwikkeld in samenwerking met de Franse ontwerper Ora \u00cfto.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/\" \/>\n<meta property=\"og:site_name\" content=\"Renault Group\" \/>\n<meta property=\"article:published_time\" content=\"2024-09-05T06:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-09T09:29:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/media.renault-group.nl\/wp-content\/uploads\/2024\/09\/01-Iconische-Renault-17-wordt-stijlvolle-restomod-door-Ora-Ito-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"huibfrie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Iconische Renault 17 wordt stijlvolle restomod in samenwerking met Ora Ito\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"huibfrie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/\",\"url\":\"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/\",\"name\":\"Iconische Renault 17 wordt stijlvolle restomod door Ora \u00cfto\",\"isPartOf\":{\"@id\":\"http:\/\/media.renault-group.nl\/#website\"},\"datePublished\":\"2024-09-05T06:00:00+00:00\",\"dateModified\":\"2024-09-09T09:29:39+00:00\",\"author\":{\"@id\":\"http:\/\/media.renault-group.nl\/#\/schema\/person\/9370aeca273f905cb90450de38422000\"},\"description\":\"Renault presenteert een unieke restomod op basis van de iconische Renault 17, ontwikkeld in samenwerking met de Franse ontwerper Ora \u00cfto.\",\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/media.renault-group.nl\/#website\",\"url\":\"http:\/\/media.renault-group.nl\/\",\"name\":\"Renault Group\",\"description\":\"Nieuws & Media Center\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/media.renault-group.nl\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Person\",\"@id\":\"http:\/\/media.renault-group.nl\/#\/schema\/person\/9370aeca273f905cb90450de38422000\",\"name\":\"huibfrie\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"http:\/\/media.renault-group.nl\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6289d974254e33f8b17abab3e26cf638?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6289d974254e33f8b17abab3e26cf638?s=96&d=mm&r=g\",\"caption\":\"huibfrie\"},\"url\":\"https:\/\/media.renault-group.nl\/author\/huibfrie\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Iconische Renault 17 wordt stijlvolle restomod door Ora \u00cfto","description":"Renault presenteert een unieke restomod op basis van de iconische Renault 17, ontwikkeld in samenwerking met de Franse ontwerper Ora \u00cfto.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/","og_locale":"nl_NL","og_type":"article","og_title":"Iconische Renault 17 wordt stijlvolle restomod door Ora \u00cfto","og_description":"Renault presenteert een unieke restomod op basis van de iconische Renault 17, ontwikkeld in samenwerking met de Franse ontwerper Ora \u00cfto.","og_url":"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/","og_site_name":"Renault Group","article_published_time":"2024-09-05T06:00:00+00:00","article_modified_time":"2024-09-09T09:29:39+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/media.renault-group.nl\/wp-content\/uploads\/2024\/09\/01-Iconische-Renault-17-wordt-stijlvolle-restomod-door-Ora-Ito-scaled.jpg","type":"image\/jpeg"}],"author":"huibfrie","twitter_card":"summary_large_image","twitter_title":"Iconische Renault 17 wordt stijlvolle restomod in samenwerking met Ora Ito","twitter_misc":{"Geschreven door":"huibfrie","Geschatte leestijd":"7 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/","url":"https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/","name":"Iconische Renault 17 wordt stijlvolle restomod door Ora \u00cfto","isPartOf":{"@id":"http:\/\/media.renault-group.nl\/#website"},"datePublished":"2024-09-05T06:00:00+00:00","dateModified":"2024-09-09T09:29:39+00:00","author":{"@id":"http:\/\/media.renault-group.nl\/#\/schema\/person\/9370aeca273f905cb90450de38422000"},"description":"Renault presenteert een unieke restomod op basis van de iconische Renault 17, ontwikkeld in samenwerking met de Franse ontwerper Ora \u00cfto.","inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/media.renault-group.nl\/iconische-renault-17-wordt-stijlvolle-restomod-in-samenwerking-met-ora-ito\/"]}]},{"@type":"WebSite","@id":"http:\/\/media.renault-group.nl\/#website","url":"http:\/\/media.renault-group.nl\/","name":"Renault Group","description":"Nieuws & Media Center","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/media.renault-group.nl\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"nl-NL"},{"@type":"Person","@id":"http:\/\/media.renault-group.nl\/#\/schema\/person\/9370aeca273f905cb90450de38422000","name":"huibfrie","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"http:\/\/media.renault-group.nl\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6289d974254e33f8b17abab3e26cf638?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6289d974254e33f8b17abab3e26cf638?s=96&d=mm&r=g","caption":"huibfrie"},"url":"https:\/\/media.renault-group.nl\/author\/huibfrie\/"}]}},"_links":{"self":[{"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/posts\/27397"}],"collection":[{"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/comments?post=27397"}],"version-history":[{"count":8,"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/posts\/27397\/revisions"}],"predecessor-version":[{"id":27434,"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/posts\/27397\/revisions\/27434"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/media\/27403"}],"wp:attachment":[{"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/media?parent=27397"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/categories?post=27397"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/media.renault-group.nl\/wp-json\/wp\/v2\/tags?post=27397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}